Wednesday, September 12, 2007

Seeing double?

Thank goodness Entertainment Weekly posted this article today. Yesterday I was looking at a bus-stop billboard for the new Dane Cook movie, and then twice today I saw a taxi-top ad for the new Ben Stiller movie. I gotta say, I honestly thought that either a) I'm going insane (which is possible at this point), or b) it must be the same movie. I could have sworn they had the same tagline. Thanks to EW, I see that Good Luck Chuck's tagline is "Sometimes Love Blows," while The Heartbreak Kid's tagline is "Love blows." Silly me...

Anyway, I'm glad we got that cleared up. I also appreciate the article in EW, because, like the author, I'm also sick of movies about asshole guys which justify to other asshole guys that it's okay to be asshole guys. One more reason I love The 40-Year-Old Virgin. I thought that was the kind of movie it would end up being, but it's actually the opposite. Yay! (I also love it because it's hilarious and stars Steve Carell... but those are just bonuses.)

So anyway, if you see these ads, don't be alarmed. You're not losing your sanity. Advertisers are just losing their creativity.

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